Mapping Football’s Future: A Sharp Look at Where the Beautiful Game Is Heading Next
By Emma Calder / 8 Jun 2026
Mapping Football’s Future explores how technology, data and finance are transforming the beautiful game. It’s a sharp, accessible look at where football is heading next and what that future could mean for fans, players and clubs.
The 48-Team World Cup Is Not Just Bigger. It Changes The Business Model.
By Daniel Mercer / 7 Dec 2020
The expanded format changes how teams qualify, how groups are tracked and how supporters follow the tournament from day one.
Is The World Cup Now A Data Event With Football Attached?
By Daniel Mercer / 22 May 2026
Live tables, automated decisions, match alerts, player tracking and broadcast graphics are reshaping how fans follow the tournament.

